Chris Berridge.

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Homedecor

I worked with Homedecor to create a digital identity and full user interface design for an exciting online furniture venture called Brilliant Project.

Working closely with their brand identity designer, I produced a flexible, multi-purpose visual language - a bold, contemporary, aspirational aesthetic inspired by modern interior design, which we used to craft an innovative storage designer.


Following a period of brand research and extensive moodboarding, I developed a warm yet confidently contemporary digital visual language flexible enough to be used for both editorial content and for the hard-working storage designer UI.



This aesthetic was expanded across a library of user interface patterns that were used to develop the website and application.


“Chris is a joy to work with. He is an excellent designer who comes up with elegant, usable solutions to his clients’ design problems.”

— Jesmond Allen, Head of UX, cxpartners

Featured case studies

Rebranding a bank for Smile.


Redesigning the Confused.com site.


A living design guide & UI for Holiday Extras.


Visual identity and design system for Promonews.


A global visual language for Marriott.


Product design for the Moneyhub folks.


E-commerce at scale for Holland & Barrett.


A bold aesthetic for Homedecor.


Branding a new agency for Nationwide.


Designing an Alpha for the ONS.


Random excerpts from my Scrapbook.