Chris Berridge.

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Creative strategy, direction & design.

Hello there, I’m Chris Berridge, former Head of Design at cxpartners and now independent digital designer based in Bristol (and occasionally London).

I’ve spent over 15 years designing large-scale customer experiences for some of the world’s leading companies, with the products I’ve designed being used by millions of people every day.

I work with startups and digital teams to:

  • Plan projects and shape teams
  • Create sustainable visual identities and brands
  • Design beautiful and easy to use digital products

I've led design projects for:
Financial Services

The Cooperative Bank
Smile
Hargreaves Lansdowne
Nationwide
Confused.com
AXA

Travel & Hospitality

Marriott
TUI
Travelbound
Exodus
SACO
Virgin Trains

E-Commerce & Retail

Clarks
Penguin Books
Holland & Barrett
The Coop
Phones4u
Vax

Technology

Google
Spotify
Panasonic
Nokia
Logitech

Public Sector

The Office of National Statistics
Bristol City Council
The Planning Portal
JISC
The BBC

FMCG

Guinness
Adidas
Lego
Island Records
Jeep

Design projects led for:
Financial Services

Cooperative Bank
Smile
HL
Nationwide
Confused.com
AXA

Travel & Hospitality

Marriott
TUI
Travelbound
Exodus
SACO
Virgin Trains

Retail

Clarks
Penguin Books
Holland & Barrett
The Coop
Phones4u
Vax

Technology

Google
Spotify
Panasonic
Nokia
Logitech

Public Sector

The ONS
Bristol City Council
The Planning Portal
JISC
The BBC

FMCG

Guinness
Adidas
Lego
Island Records
Jeep

Featured case studies

Rebranding a bank for Smile.


Redesigning the Confused.com site.


A living design guide & UI for Holiday Extras.


Visual identity and design system for Promonews.


A global visual language for Marriott.


Product design for the Moneyhub folks.


E-commerce at scale for Holland & Barrett.


A bold aesthetic for Homedecor.


Branding a new agency for Nationwide.


Designing an Alpha for the ONS.


Random excerpts from my Scrapbook.

“I was on Chris’ team for just short of 4 years. The design systems, brand identities, and layouts he designed were world class.”

— Luke Jones, Hudl